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Tag: Public Relations

Technologyai

Gudea uses AI to help organizations prevent social media crises

Gudea, a tech startup often described as the 'storm tracker for the internet,' is leveraging artificial intelligence to help organizations detect potential public relations crises before they escalate. Unlike legacy tools that only measure simple metrics like hashtags and impressions, Gudea analyzes behavior and information pathways. The company recently presented its platform at TechCrunch Disrupt 2026, highlighting the urgent need for proactive reputation management. Founded in 2023 by industry veterans, Gudea monitors over 500 mainstream and fringe websites to provide critical context to decision-makers.