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How Cal AI's influencer army drove a multi-million dollar acquisition
Cal AI, founded by 19-year-old Zach Yadegari, achieved viral success and generated over $30 million in revenue within two years through a strategic network of paid influencers. The calorie-tracking app's rapid growth culminated in its acquisition by MyFitnessPal. Following this success, Yadegari launched a new AI agent startup called Persona, which recently secured $10 million in funding. The young entrepreneur shared insights into his digital marketing strategies at TechCrunch Disrupt.