Tag: social media

Bluesky wants to give you your own domain on the open web
Technologygadgets

Bluesky wants to give you your own domain on the open web

Social media platform Bluesky has applied to become an official internet domain suffix, specifically seeking approval for ".bsky". If successful, the initiative would allow users to transition from traditional handles to much shorter and cleaner web addresses. According to company leadership, the initiative is designed to strengthen user ownership over digital identity. However, the approval process overseen by ICANN is expected to take between 18 and 24 months to complete. Bluesky has stated that it does not intend to monetize or sell the domains, diverging from standard industry practices. Company executives emphasize that the move reflects a core commitment to supporting the open web.

Popular TikTok Doctors Exert Major Influence on Gen Z Followers
Technologycybersecurity

Popular TikTok Doctors Exert Major Influence on Gen Z Followers

A new study from Virginia Commonwealth University reveals that young adults increasingly trust physician-influencers on TikTok. These followers often view social media doctors as more accessible and credible than their traditional healthcare providers. Alarmingly, the research highlights that Gen Z users rarely verify the medical credentials of these influencers. Furthermore, this trust persists even when the doctors are actively selling products on their channels.

Attention Can't Be Bought, So Brands Turn to Memes
Businessglobal-economy

Attention Can't Be Bought, So Brands Turn to Memes

In the modern digital landscape, traditional advertising struggles to capture the elusive attention of consumers. To combat ad fatigue, major corporations are shifting their strategies toward internet culture and humor. By acting more like everyday internet users than formal advertisers, brands such as Wendy's and Netflix are leveraging memes to build authentic connections and drive engagement.

Study finds that to counter misinformation online, we need to copy its style
Scienceenvironment

Study finds that to counter misinformation online, we need to copy its style

Recent research from Phys.org explores a novel approach to combating online misinformation. Instead of relying solely on traditional fact-checking, experts suggest adopting the stylistic frameworks commonly used by misinformation campaigns. The study highlights how psychological triggers and framing techniques employed by misleading posts can be ethically repurposed. By matching the stylistic resonance of these messages, counter-messaging can achieve higher engagement and effectiveness among hesitant audiences.