Business
Odell Beckham Jr. Partners with Range Sports for Off-Field Ventures
Football star Odell Beckham Jr. has signed with Range Sports to handle his commercial partnerships, media broadcasting projects, and entertainment pursuits outside of athletic competition. The agency will collaborate closely with the athlete's personal production company to develop digital media, television projects, and upcoming documentary features. While continuing to handle athletic representation through his existing agency, this new strategic alliance aims to expand the prominent player's footprint into global culture, fashion, and intellectual property development, capitalizing on his massive digital following and cultural influence.