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Tag: MENA

CJ ENM and MBC Group Partner to Expand Korean Content in MENA
Mediavideos

CJ ENM and MBC Group Partner to Expand Korean Content in MENA

MBC Group and South Korea's CJ ENM have announced a long-term strategic partnership to expand premium Korean entertainment across the Middle East and North Africa. The collaboration centers on launching a dedicated Tving space on the MBC Shahid platform. The agreement marks a shift from basic content supply to a multi-platform distribution model, incorporating exclusive linear channel exposure through MBC4. Over 13 new titles and 20 library works are scheduled for release in 2026, complete with Arabic dubbing and subtitles.

CJ ENMMBC GroupTvingK-ContentMENA
Businessglobal-economy

India’s JioHotstar takes partnership route for Middle East expansion

JioHotstar, the massive Indian streaming platform backed by Reliance Industries, is entering the Middle East and North Africa (MENA) market through a strategic partnership with Starzplay. Unlike its standalone launches in the U.K., Canada, and Singapore, the service will operate as a dedicated section within the existing Starzplay ecosystem. This move targets the significant South Asian diaspora in the region by offering a vast library of Indian films, TV shows, and original content. The collaboration aims to leverage Starzplay’s established subscriber base while providing bundled pricing options that include sports coverage.

JioHotstarStreamingRelianceStarzplayMENA
JioHotstar Expands into MENA via Starzplay Partnership
Mediavideos

JioHotstar Expands into MENA via Starzplay Partnership

India's leading streaming service, JioHotstar, has officially launched in the Middle East and North Africa (MENA) through a strategic partnership with Abu Dhabi-based Starzplay. This move aims to capture the significant South Asian diaspora residing in the region. The service will operate as a dedicated hub within the Starzplay ecosystem, offering a vast library of Indian content including originals, reality shows, and films in multiple languages. This expansion follows successful rollouts in the U.K., Canada, and Singapore.

JioHotstarStarzplayStreamingMENAIndia

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