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Lego has announced a groundbreaking crossover event at New York Comic Con, inviting builders to merge the universes of Marvel and Star Wars. Through the Lego Ideas platform, fans will have the unique opportunity to design a set that combines these two massive pop culture franchises into a single official product.
The Lego Group is expanding its entertainment footprint with its very first live-action musical feature, titled "Lego Friends: Heartlake the Musical." The 50-minute original production is scheduled to debut globally on October 16 across multiple major streaming platforms and the official Lego YouTube channel. Produced by "High School Musical" veteran Kenny Ortega and directed by Paul Becker, the project features a talented theater cast including Jada Langley and Gino Ochello. Amid shifting global sales strategies, the film has secured extensive international distribution deals spanning the Americas, Europe, Asia, and the Middle East.
Amazon's Prime Big Deal Days are offering movie fans significant discounts on various popular Lego sets, with price cuts reaching up to 40%. Prominent deals include sets inspired by major Hollywood franchises like 'Project Hail Mary' and 'Harry Potter'. Shoppers can find the Lego Icons 'Project Hail Mary' set at a discounted price of $69.99, marking its first major markdown. Additionally, Harry Potter enthusiasts can purchase the Lego Thestral Family set at a 40% discount.
Lego has announced the cast for its debut live-action musical feature, 'Lego Friends: Heartlake the Musical.' The 90-minute film stars British theater talents Jada Langley and Gino Ochello. Directed by Paul Becker and produced by Kenny Ortega, the story follows a girl named Daisy who discovers a magical world through toy bricks. The film is set to premiere on October 16 on Netflix and YouTube.