Disney+ Appoints Philip Pratt to Lead Originals in DACH Region

Key Takeaways

Philip Pratt joins Disney+ as VP of Original Production for the DACH region.

Pratt previously spent 11 years at Amazon MGM Studios overseeing German originals.

The move supports Disney's goal to triple its volume of international content.

Disney+ aims to foster bold, distinctive storytelling tailored to local markets.

Disney+ has recruited Philip Pratt, a veteran executive from Amazon MGM Studios, to spearhead its original content strategy for Germany, Switzerland, and Austria. Pratt, who spent over a decade at Amazon, will transition to the role of Vice President early next year, reporting directly to EMEA content lead Angela Jain.

This strategic hire aligns with Disney's broader initiative to expand its international footprint by investing in localized, high-quality storytelling. Pratt is expected to leverage his extensive creative experience to cultivate a robust slate of regional productions that resonate with local audiences while maintaining global appeal.

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