Prime Video Reveals First Look at ‘Vikings’ Creator’s ‘Bloodaxe’ Series

Streaming giant Prime Video has officially offered television audiences their very first glimpse into the highly anticipated historical epic "Bloodaxe." Developed by creative minds Michael Hirst and Horatio Hirst, the series aims to capture the sweeping scale and intense drama that made "Vikings" a massive global phenomenon. The newly revealed first-look images showcase the atmospheric settings and character designs, generating considerable excitement among historical drama enthusiasts worldwide.

The narrative of "Bloodaxe" Season 1 centers on the turbulent and bloody rise of Erik Bloodaxe, widely recognized as one of history's most famous and feared Norse raiders. Alongside him is his formidable and fiercely ambitious wife, Gunnhild, historically known as the Mother of Kings. The plot plunges viewers into a violent landscape where the Norse throne is fiercely contested, torn apart by bitter rivalries, devastating betrayals, and constant warfare among competing monarchs and chieftains.

Rising star Xavier Molyneux takes on the demanding title role of Erik Bloodaxe, bringing a fresh intensity to the screen. He is joined by Jessica Madsen, celebrated for her work in "Bridgerton," who steps into the complex shoes of Gunnhild. The sprawling international ensemble cast also features Karlis Arnolds Avots, Levi Miller, Rod Hallett, Alina Tomnikov, Sisse Marie, Rune Temte, and veteran actor Jesper Christensen, ensuring a rich tapestry of performances.

Behind the camera, Michael and Horatio Hirst serve as the primary showrunners, principal writers, and executive producers. The production muscle behind the series is further bolstered by experienced executive producers Morgan O’Sullivan and Steve Stark, operating through their respective production labels, alongside Arturo Interian, John Weber, and Sheila Hockin, all working together to maintain high production standards.

While Prime Video has not yet announced an exact release date, "Bloodaxe" is tentatively scheduled to make its official global premiere sometime in 2027. The first season will consist of eight episodes, all of which are slated to drop simultaneously on the platform. In an extraordinary vote of confidence, Amazon has already greenlit a second season, which is currently deep in active production in Ireland.

As anticipation continues to build, the release of these initial promotional photos highlights Prime Video's ongoing commitment to investing in high-budget, prestige historical content. With the proven creative pedigree of the Hirst family behind the helm and a talented cast ready to bring the Viking Age back to life, "Bloodaxe" is shaping up to be one of the most talked-about television events of the coming years.